Marketing your Franchise

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When looking for a franchise opportunity, one of the considerations for success is the ability to market your products and services related to your franchise business. For those who are looking for a great franchise opportunity, learning more about the marketing capabilities related to auto detailing franchises like TintWorld® can help make the most of your franchise marketing. Franchise Marketing

For potential franchise owners, understanding the best ways to engage in auto detailing franchise marketing can assist you with driving potential customers to your franchise business. Inc. Magazine makes the following key recommendations for any franchise marketing program that should include:

  • Search Engine Marketing: For both consumer and franchise development, creating search engine marketing programs that incorporate SEO, online ads and dynamic content to promote your franchise business can help grow your online marketing efforts.
  • Encourage Interaction: From online reviews to testimonials, encouraging interaction can help grow your franchise business through online marketing. In addition, interacting with others through social media posts can help drive additional interest in your franchise business while encouraging more business.
  • Community: Community not only means the area that you live in, but creating a community of followers and marketing engagement that will make your customers your brand advocates for your franchise business. Encouraging a sense of community can help drive gains in search engine marketing, reviews and testimonials, but can establish your franchise business as a key member of the community in which you live and do business.

Regardless of the franchise industry vertical that you may be interested in, creating a marketing plan that you can implement to drive interest in your franchise is a key component of franchise success. With the continued growth and marketing opportunities available related to auto detailing franchises, starting your franchise journey with TintWorld® can offer outstanding opportunities for success. To learn more about our franchise opportunities, contact our franchise development team today for your franchise starter kit.

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Franchise Industry Trends

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The franchise industry is continuing to offer outstanding growth opportunities for those individuals who are wanting to find a great business opportunity. Being aware of the latest trends in franchising to see what is most popular can offer assistance before choosing the right franchise to invest in. For individuals looking to find the perfect franchise opportunity, learning more about what auto detailing franchises like TintWorld® have to offer can help make the decision easier.

For potential franchise owners, understanding the latest trends in franchising can help make the choice of which franchise to own an easier process. According to franchising.com, these are some of the latest trends within the franchise industry: Franchise Industry

  • Changing Demographics: The U.S. population is aging and understanding who holds the most buying power within the market is becoming increasingly critical. Being able to market your franchising business to different demographic groups, including Baby Boomers, Millennials and Seniors, can help you decide which franchise opportunity is the best for you.
  • Growth Areas: While some franchise concepts may be designed for quick turnarounds and trending opportunities, understanding which franchises have the best chance for longevity is important. Business like auto detailing franchises, home repair and renovation and staffing/employment have the expectations for long term, sustained growth.
  • Customer Service: Regardless of the franchise that you choose, having a concrete plan for offering customer service to consumers who use your franchise is critical. Having access to a work force who can offer outstanding customer service and driving continued business will help a franchise business to thrive, regardless of economic conditions.

Each day, there are new opportunities for individuals to find their own niche in the automotive franchise world, but having the right franchise business partner can be the difference between success and failure. If you are ready to find out how you can grow your franchise opportunities with TintWorld®, contact our franchise development team today for your franchise starter kit.

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The how-to’s of automotive franchising

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There are a number of people who have decided to make a change in their careers by embracing being a franchisee. Whether it is looking for a new challenge or the culmination of a lifelong ambition, a number of people each year decide to take on the idea of automotive franchising. After deciding on which franchise you want to become involved with, understanding the how-to’s of becoming a TintWorld® franchise owner can help you achieve success with your business.

While knowing the market reach of your TintWorld® automotive business is important, being able to find success through the how-to’s of running an automotive franchise is critical for growing your business.  Automotive Franchising TintWorld

If you are thinking about owning a TintWorld® franchise, make sure that you know your own responses to these types of questions related to successful franchise ownership:

  • Love what you do: If you live, breathe and dream all things automotive, you are a great candidate. Many of the customers who bring their vehicles in for upgrades or enhancements to their vehicles are car people and they will love working with you almost as much as you love what you do!
  • Get involved: Car enthusiasts love to meet up with like-minded individuals like themselves and encouraging them to come by your location can help get your name involved with others. Host events like Cars & Coffee, host local events related to cars and trucks and promote your brand at every opportunity will help drive awareness of your franchise.
  • Lean on your franchisor: Businesses that franchise are able to do so because they have been successful at understanding what customers want. One of the biggest benefits of being a franchisee of a successful business is that you can leverage their reputation in the industry to help grow your own business. Lean on your franchisor to use their knowledge of what made them successful so that you can use those same methods to drive traffic to your business. You will be happy with being successful and your franchisor will be happy because you are helping them to promote their business as well!

Being able to love what you do is what many people who own franchises say is what brought them into the franchise world to begin with in the first place. Being able to partner with a franchise like Tint World® can help you combine your passion for vehicles with a business that understands gearheads like yourself to take advantage of automotive franchising. To find out more, contact our franchise development team today for your franchise starter kit.

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How can you grow your automotive franchise?

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As the United States economy continues to find areas of growth, Americans are holding onto their cars more than ever. A survey by Franchise Help found that while Americans are keeping their cars even for extended periods, the age of vehicles means that the average automobile repair for older cars is $367. For individuals looking for a growth market, the length of ownership for American automobiles means that automotive detailing franchise opportunities like TintWorld® offer an outstanding opportunity.

For automotive retailers or individuals looking to get started in this industry, franchising can be beneficial in a number of ways. Here are a few top automotive franchise training tips to owners can use to grow their market share:Automotive Detailing Franchise

  • Diversify: For the automotive detailing franchise industry, diversification is an important component of what you can offer. Having a number of different opportunities within your franchise to meet the needs of your consumers is important; specializing in one thing is great for some franchises, but for the automotive industry, being able to offer multiple services under one roof is an important key to success.
  • Present Yourself Well: Word of mouth isn’t just telling your customers to tell their friends about your business. Creating a definitive public relations strategy, along with a website, social media integration, videos and all other components of a complete marketing strategy is important in driving recognition of your business.
  • Customer Service: Making sure that your business franchise offers the gold standard in customer service is especially important in today’s franchise business world. Customers who feel slighted by a company will share their experiences on review sites, through their own social media feeds and even to the corporate level. Offering distinct, outstanding customer service experiences can help you to promote your automotive franchise business to drive new business into your locations.

Each day, there are new opportunities for individuals to find their own niche in the automotive detailing franchise world, but finding the right business to work with to help you grow is critically important. To find out how you can grow your franchise opportunities with TintWorld®, contact our franchise development team today for your franchise starter kit.

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What’s the Market Reach of Your Automotive Business?

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If your business specializes in cars – whether you sell aftermarket parts or tint windows – your competition is growing. The aftermarket auto world is getting ready to be very crowded, and as more national brand names pop up around the nation, your shop could be losing out on a healthy customer base expansion. Understanding the best ways to extend your automotive franchise reach can help grow your business to even greater heights.

Knowing the market reach of your automotive business is important. While a competitive analysis can help determine how you stack up, simply watching your sales plateau is a fairly obvious indication that a change is needed. Automotive franchise reach

If your automotive business is slowing down, or if you’re struggling to reach the customers you want, here are some tips on how to expand your automotive franchise reach successfully:

  • Go social: There are approximately 17 million U.S. car enthusiasts on Facebook, and if you’re not on social media, you’re not reaching these individuals. Creating a company page for your business isn’t enough either as you should be active, engaging and unique. Social media is a great way to reach outlier customers too by geotargeting ads based on location and interests.
  • Try events: Car enthusiasts love to show off their prize rides and talk shop, so give them the opportunity to do so by hosting an area event for your customers. Cars & Coffee events are a great way to get new foot traffic through word-of-mouth and giveaways for parts and services can help you build a positive reputation around your brand.
  • Market and advertise: If you’re not marketing and advertising your brand, you shouldn’t expect to break away from the competition. Billboards, flyers, direct mail, newsletters and social advertising can help grow brand awareness for your automotive business. It’s wise to consult the help of professional marketers to ensure you’re reaching the right audience, or to partner with a franchise brand to receive their corporate support.

Expanding your automotive franchise reach doesn’t have to be difficult, especially if you enlist the help and support of a nationally recognized brand. Even if you want to maintain your independence, partnering with a franchise system like Tint World® can help your business grow the way you want it to. To find out more, contact our franchise development team today for your franchise starter kit.

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Franchise Training Tips for the Automotive Industry

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In the U.S., the aftermarket automotive industry is booming. In the next couple of years, the industry is expected to grow by 3.6 percent to $284.3 billion by 2018. For many business professionals, breaking into this promising industry is top of mind, but with a large number of already established retailers and distributors, being successful is a whole different story. TintWorld is honored to provide these automotive industry franchise training tips to assist with your success.

For new automotive retailers or individuals looking to get started in this industry, franchising can be beneficial in a number of ways. Here are a few top automotive franchise training tips to owners break away from the competition: Automotive industry franchise training tips from TintWorld

  • Vendor training: When aftermarket manufacturers release new and exciting products, retailers won’t be able to benefit if they’re not trained on how the products function. Taking a cue from automotive franchise systems that offer vendor training to owners, it’s wise to get explicit details from every manufacturer that your business stocks. This will help you position yourself and your staff as area experts and a trusted source for quality parts and products.
  • Colleague training: If your business is slow or if you’re not sure how to market it for success, look to your industry colleagues for expert advice. However, you’ll need to be careful so you’re not revealing too much about your brand to the competition. With franchising, the owners within the system aren’t competing against your business, but instead are partners in your overall brand. By asking these owners for guidance, you can get firsthand experience on how to grow your business.
  • Continual training: The automotive industry changes fast – especially when dealing with aftermarket parts. Continuing your business education is needed to stay ahead of the pack – something franchise systems understand. A successful franchisor will work with owners to offer continual training that ensures every owner is up to speed with all the latest trends, products and installation techniques.

Getting the training you need to create a successful automotive business doesn’t have to be hard. By investing in a franchise system, you can earn the support and training to help your business grow. To find out how your automotive business can benefit, contact our franchise development team today for your franchise starter kit.

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How to Grow a Retail Business with Franchising

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Retail trends can be picked up and forgotten on a weekly basis, making it difficult for business owners to stay afloat in this growing market – especially if your retail products are automotive-centric. Aspiring entrepreneurs can find it even more difficult to get the attention and backing from banks, investors, retail vendors, and customers themselves that are needed to be profitable. TintWorld is proud to offer information on how to better grow retail business franchising.TintWorld Franchise Growth

Franchising is a great way for retail business owners to maintain their individualism and earn the support needed to break away from the competition. Here are three reasons how franchising can help grow your retail business:

  1. Backend support: You’ll want to focus on the customer experience and create an expert persona for your staff if you want your retail business to succeed. If you spend the majority of your days working on operations, marketing collateral and vendor management, you’ll lose sight of what’s really important – your relationship with customers. Franchising offers you the backend support needed so you can focus on creating a real relationship with your clients.
  2. Vendor respect: As a retailer, the brand names stocked in your store can make or break your competitive edge, and if you can’t grab the attention of national vendors, you may not be able to get their products on your shelves. Partnering with a franchise will add a nationally recognized name to your business and give you exclusive access to vendors you wouldn’t be able to reach without the franchise name.
  3. Financial opportunities: Many investors and property owners will be hesitate to work with a newly established business, making it challenging for retailers to expand and relocate. However, if you partner with a national franchise, you get to keep your independence but earn the recognition of a national brand. This increases your chances of getting the financial support needed to grow and build.

Partnering with a franchise can do wonders for your retail business. Co-branded opportunities exist that will let you keep your brand identity, but leverage the recognition and buying power of a national brand. In the automotive retail industry, Tint World® works with new and veteran retailers to expand their businesses even more. To find out how your business can benefit, contact our franchise development team today for your franchise starter kit.

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Tint World® Franchise – Q1 2016 Recap

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At Tint World®, we kicked off 2016 with a bang! Now that it’s April, we’d like to take a moment to look back at what we accomplished in the last three months so we can paint a picture of where we will be in the next quarter.

  • New locations: In February, training was finalized for three all-new Tint World® locations in California, Idaho and Mississippi. Dan Burrup’s Boise, ID store was the first to open, with Donnie and Steve Saucier’s Gulfport, MS and Kenny McCardie’s Union City, CA stores following suit shortly after.
  • New awards: During Q1, we earned a variety of new, nationally-recognized rankings for our business development. Not only did we make Entrepreneur’s Franchise 500 list, ranking 371, we placed in the top 25 of all ranking automotive franchise businesses. Tint World® was also bestowed with a number of spots on Franchise Gator’s Top 2016 Lists, including No. 3 Top Emerging franchise, No. 14 Fastest Growing franchise, and No. 36 Top 100 franchise of 2016.
  • New plans: During the past few months, we’ve been working hard to launch an industry first e-commerce platform. This will allow Tint World® customers to purchase products online and have them shipped directly to their nearest Tint World® location for prompt installation. The platform launch will additionally benefit franchisees as well with a corresponding store intranet integration. It will also allow them to have their point of sale, accounting and marketing efforts integrated and connected into one single intranet system.

With such great success during the past quarter, there’s no telling where will be at the end of June. If you want to find out more and experience our franchise system firsthand, contact our franchise development team today for your franchise starter kit.

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What to Expect: Training For a New Tint World Store

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In the past, we’ve offered a number of helpful tips for franchise owners – both current and prospective – but it’s rare that we open a door inside our own system. Since 2007, Tint World has been franchising and today, our brand has expanded to nearly 70 stores with locations throughout the nation, in Canada and even Saudi Arabia. We accomplished this through our continual willingness to learn and adapt to market trends, as well as our open-door relationship with our franchise owners.

Because we value transparency, we’re offering an exclusive glimpse into the training involved with a Tint World franchise. Here’s what to expect before you open the doors to your very own Tint World Automotive Styling Center:

  • Initial training: Included in your franchise fee is the initial training program that orientates you to our business. We do this off-site from your location and encourage you and your operational partners to participate. Broken down into three phases, we’ll orientate you on Tint World’s business system, shop safety, store image, POS computer systems, telephone procedures, customer satisfaction, and our wide array of products and services. No automotive experience is needed as we’re fully capable of getting you ready to tackle detailing, tint installations, audio repairs, and everything in between.
  • Continual training: We understand that you may need a refresher, new knowledge, or even complete training for a new operations manager, which is why we provide continuing education. Our owners are also encouraged to reach out for any technical matters related to our products and services and we will provide on-site training at a store if deemed necessary.
  • Vendor training: As we expand and earn new vendors, our service line changes. This often requires new orientations, which we frequently cover annually in Las Vegas. This provides the opportunity for each of our owners to mingle, share tips and tricks, and hear from our vendors their best practices for using, selling and installing products.

These stores are not easy to establish, but the added value they bring to a community makes the investment worthwhile. Through constant training and support, our business model has adapted so that our corporate efforts help your local business. If you’re interested in our national franchise opportunities, contact our franchise development team today for your franchise starter kit.

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Social Media for Franchises – How to Set It Up

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For franchise owners, the moment after a soft opening can be hectic. Not only will you be taking your first real steps as a business owner, you’ll be working hard to get new customers and establishing your brand in your market. While you can rely on the marketing and advertising support provided by your franchisor, it’s important to take action on your own to get closer to breaking even with your investment.

As a long-standing, national franchise system, we’ve seen the power of social media for all types of franchisees – from new owners to industry veterans. However, some methods are time-tested but stale, while others are too radical for their own good. The key is finding the ideal middle ground so your social efforts result in positive ROI for your new franchise. Here’s how:

  • Research corporate efforts: The beauty of a successful franchise system is the support frequently available to your location. More often than not, you won’t have to worry about setting up social media accounts and some corporate efforts even trickle down to the franchisee level. However, it’s recommended that you don’t rely entirely on your franchisor for social media, so do your research and find out what’s offered and any way you can add an individualized flavor.
  • Personalize your presence: Taking corporate social media efforts one step further, you should be encouraged to customize your presence online so you can localize your pages. Customers want to identify with your brand, so take the time to add pictures, descriptions of you and your staff, and personalized posts that give off a human quality to your franchise location.
  • Post: Social media is meant to spark engagement, but you can’t expect a conversation if you don’t start one. Take advantage of your social profiles by posting customer testimonials, personalized photos, videos, completed jobs and whatever else gets your customers excited.
  • Promote: Social media can be a great way to gain new customers through promotions. You can appeal to established clientele by pushing specials that encourage shares to gain new business. It’s also wise to consider investing in ads through Facebook or LinkedIn that can target specific demographics to expand your customer base.

By taking these steps, your franchise should find a solid ROI with social media. It’s also encouraged to take advantage of any corporate efforts and use content developed at the franchisor level. At Tint World, we’re always trying to help our owners expand and grow their business – even on social media. If you’re interested in our national franchise opportunities, contact our franchise development team today for your franchise starter kit.

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Tint World® Profit Centers:

  • Window Tinting & Clear Bra
  • Vehicle Security Systems
  • Audio & Video Systems
  • Mobile Electronics
  • Detailing & Reconditioning
  • Custom Wheels & Tires
  • Vehicle Wraps & Graphics
  • Performance Parts & Accessories

Complete Turn-Key Investment From $108,000

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